2017 La Quinta Conference Recap and Trends

la quinta 2017 conference notes

On March 26-29, the La Quinta Inns & Suites Annual Conference saw a gathering of over 1,500 attendees. The three-day event, held at the Hilton Anatole Hotel in Dallas, Texas, honored its theme (Elevate) by featuring educational sessions as well as a celebration of high achievement.

Here are a few interesting points from the conference.

1. What Elevate Means

In the general opening session, Keith Cline, CEO of La Quinta Holdings Inc. elaborated on the theme further.

“Elevate means to raise or lift up to a higher position, and that is certainly our goal,” Cline said to a record-size audience. As part of the brand transformation, they are seeking to renovate, illuminate, and invigorate great focus, he said.

2. Introducing Inntensity™

At the annual conference, Innvision Hospitality showcased a new custom-approved design conceptInntensity™.

breakthrough hospitality design inntensityinntensity bold design





Vibrant and energetic, Inntensity™ is a bold breakthrough from the subtle design schemes traditionally used in hospitality.

3. New Inn of the Year Award

As the conference came to an end, we celebrated with Hampton Patel, principal of the new La Quinta Inn and Suites in Cleveland Tennessee that was recently announced as the New Inn of the Year.

The award winning custom design created by Innvision for the 80-room, 4-story property was recognized for maintaining a consistent and pleasant guest experience.

innvision la quinta new inn of the year

Overall, the 2017 La Quinta conference was an upbeat event, encouraging attendees to look up and elevate all brand aspects, from revenue to business reputation.

By Steve Tipton | April 4th, 2017

About the Author: Steve Tipton

Steve Tipton

Steve leads all sales and business development efforts in procurement and design, with responsibility for managing the company's nationwide team of field-based sales representatives. His experience, and track record of success in this industry will help us reach for and attain our ambitious growth goals. Steve and his wife Kim are parents of 4 children. Steve currently serves on the Executive Board of the Atlanta Boy Scouts.